From The Independent‘s website:
I’m no scientist, but a cream that increases your bust size…. Come on, how gullible do you think we are? As Rodial Boob Job, which costs £125 for a 100ml pot, goes on sale, there will be some women queuing up to hand over the cash, possibly inspired by the photograph of pneumatic Scarlett Johansson accompanying the news stories. We’re told she’s a devotee.
Read the full article here.
In today’s British Daily Mail newspaper, Rodial Boob Job is featured under the headline £125 gel that says it’ll make you a half-cup size bigger.
Excerpt from the article:
‘Transformation’ in 56 days
- Women who buy Rodial Boob Job gel are instructed to rub in on to the chest in a circular motion every day for 56 days.
- Manufacturers say this treatment will leave a woman’s breasts firmer, up to half a cup size larger and with less wrinkles on the skin.
- Natural chemicals in the cream are said to work on the skin and increase the layer of fat beneath, increasing the number of fat cells in the breast, as well as their ability to store fat. The natural ingredients include Sarsasapogenin, which comes from tropical plants, Myrrh Resin, from the bark of a tree native to Ethiopia, and phytosterols, which can be found in most plants.
- Boob Job also contains the man-made chemicals called pentapeptides and wheat proteins which reduce wrinkles and increase the firmness of the skin.
- Some medical experts are highly sceptical of the claims – and worried about the lack of scientific evidence to back them up.
Read the full article here. Excerpt reproduced in good faith, under “fair use” rules.

In today’s British The Sun tabloid newspaper, Rodial Boob Job is featured on page 25 under the headline Gel Makes Boobs Swell.
A BOOB job in a bottle that boosts busts by half a cup size goes on sale today.
The £125 Boob Job gel will lift and plump by up to an inch if it’s applied every day for eight weeks, according to the makers.
Fans include Kelly Brook, Scarlett Johansson and Eva Mendes – all known for their perky looks.
The gel, available at John Lewis, is made by Rodial. It said: “This is a fast and safe alternative to surgery, which will give you a cleavage fit for the red carpet.”
Read the full article here. Excerpt reproduced in good faith, under “fair use” rules.